The Boston Red Sox apparently are well aware they may suffer from an enthusiasm deficit in 2020. The Red Sox contacted "a bunch of social media influencers" in the Boston area in the hopes they would promote the team after it traded superstar outfielder Mookie Betts and pitcher David Price to the Los Angeles Dodgers, WEEI's Rich Keefe reported Tuesday on "The Dale & Keefe Show." Keefe added some of these "influencers" don't typically post about sports, but have significant followings on Instagram, Twitter, etc. that the Red Sox apparently want them to use to drum up interest in the 2020 club.
Report: Red Sox asked ‘influencers’ to promote team after Mookie Betts trade
Published February 18, 2020 at 4:35 PM
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